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Natural Material Innovation

Sustainable Living


George is Senior Lecturer and Technology Coordinator at the The CASS Faculty of Architecture, London Metropolitan University.

He studied product design at the Royal College of Art before working at Foster+Partners architects as a Materials Researcher. During this time he worked closely with clients and industrial partners to research and develop novel materials and manufacturing processes for use on projects including the Apple Campus, Apple Stores and Bloomberg Headquarters.



George's research interests include materials innovation for the built environment, bio-composites, interdisciplinary working and knowledge transfer.

Senior Lecturer, The CASS School of Architecture
 George  Fereday

Contact Details

+44 (0)1223 760 124
Not available for consultancy



Latest news

Royal Society Summer Exhibition 2019

27 June 2019

Come visit us at our 'Timber Towers of Tomorrow' exhibit at The Royal Society Summer Science Exhibition 2019, London from the 1st to 7th July 2019 (10am to 6pm)

New insight into the structure of building blocks of plant biomass.

6 November 2018

In a paper recently published in Plant Physiology we investigate the structure and function of one of an important component of plant biomass – galactoglucomannan (GGM). The GGM is a polysaccharide, a polymer made from multiple sugar molecules joined together. It is one of the principal components of softwood, wood from...